Initial situation

A small (10 employees) toolmaking company in the hollow glass manufacturing sector wanted to generate more sales.

The challenge

A highly specialized, very small company from a manageable industry with market-dominating competitors was looking for new sales opportunities.

Objective

Winning new customers

Increase sales and profits

Approach

Identify potential new customers,

establish contact,

organize and accompany acquisition meetings.

Results

Three new regular customers were acquired and sales increased by 50%.